![]() ![]() You’ll lose all data associated with the video, and have to re-embed it on your website, as it’s a completely new video. When you upload a video to YouTube, the only way you can make a change to the video (beyond the title, thumbnail, and description) is by uploading a new file. Having all this data is very valuable for a business because it allows you to continually adjust your video strategy to what is working well. You can dive down into which videos are referring traffic to yours, the retention rates and specific points in videos, your click-through rate, and even real-time data of your videos.Īll of this data can be customized over time and compared to previous years. ![]() YouTube’s analytics are more in-depth and the interface is easier to navigate. If your business values analytics data, we recommend going with YouTube. Analytics are important to businesses because you can dive into what videos are working, how long people are watching your videos, and where your traffic is coming from. If privacy controls are very important to your business, Vimeo is the clear winner here.īoth Vimeo and YouTube have basic analytics for your videos. The option to limit URL embeds is great, as it prevents people from linking just your video as opposed to your website. You can set up a custom password to the video, create a private link, or even limit which URLs the video can be embedded on. Vimeo advanced privacy controls allow you to customize the privacy of a video more in-depth. The private option only allows the video to be seen if you share it with someone directly through their email. Unlisted videos can be embedded anywhere and shared by anyone if they find the link. It can only be found by directly typing in the link or sharing the link. Unlisted removes the video from any search results on YouTube and Google. YouTube has two options for limiting the availability of a video. If so, the privacy options of videos may come into consideration. There are certain types of videos, such as software and training videos, that should not be seen by your competition for example. With the majority of people viewing videos on a phone now, quality is becoming a less important factor compared to other hosting features. YouTube sees more than 70% of its views from a mobile device. On a mobile phone, it will look identical. It’s important to realize that any quality differences will only be seen on a large screen. ![]() YouTube has over 500 hours of video uploaded each hour, so they compress videos more due to the amount they have to handle. Every video you upload to Vimeo or Youtube is re-compressed to save space. The exact number is always changing, but most of the quality differences come from the compression of the video you upload. Vimeo generally serves video at a higher bitrate compared to YouTube. The differences come down to bitrate and compression. Both Vimeo and Youtube support up to 8k resolution, at varying frame rates. Image quality is often the first term compared, but it’s probably the least important factor in why you should choose Vimeo or Youtube. For the remainder of the article, we will talk about Vimeo features using the paid plans. If your company uploads a large number of videos, consider the Business or Premium plans. That will give you player customization, privacy controls, and enough space for your videos throughout the years. Most businesses will want to purchase either the Plus or Pro membership if they are using Vimeo. Read more about the plans on their website. Currently, Vimeo offers paid plans ranging from $7 to $75 per month. Vimeo has a free plan, but to really use the advantages of Vimeo you need to purchase one of their plans. At this time, you can upload as many videos as you want, as long as each video is under 12 hours total and under 128gb in file size. By verifying your account through text messaging, you’ll unlock upload limits beyond 15 minutes. You can then start uploading videos and embedding them onto your website. Here are the advantages at a glance:įor YouTube, anyone can sign up with a Google account and create a channel for free. Today, we’ll break down YouTube and Vimeo, and go over the features which are most important to businesses. It’s important to use the right platform to allow your video to reach its full potential. Both have distinct advantages for certain types and sizes of businesses. YouTube and Vimeo are the two most popular choices. So what do you do when you are embedding a video on your website? For all social media, your video should be uploaded natively to the platform for maximum reach potential. There can be a lot of confusion around what platform to upload your video to. ![]()
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